Product
Company listingDoctolib
Senior Product Manager - Product Led Growth- Nantes (x/f/m)
Salary not listed
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Nantes
Confirm work authorization, visa sponsorship and location requirements with the employer.About the role
SET A NEW PULSE FOR HEALTHCARE!
We are looking for a Senior Product Manager to join the Product team at Doctolib.
Your mission: scale Doctolib's acquisition engine into a measurable, lower-cost growth driver across France, Germany and Italy. You will own the end-to-end product-led and marketing-led growth funnel, from freemium offer design to subscription and in-product upsell, contributing directly to growing ARR while bringing the cost to acquire new practitioners down.
Building at Doctolib means shipping products that change how care teams and patients experience healthcare every day.
WHAT YOU'LL DO
Your responsibilities include but are not limited to:
- Own Doctolib freemium offer: define what is free, metered, or demo-only, and design the conversion paths that move practitioners to a paid plan
- Own and improve the subscription funnel for new business and upsell, across web and in-product surfaces, including checkout and sign-up unification
- Design and improve every in-product flow that moves an existing customer to a higher-value plan
- Define acquisition-side packaging: offer catalogue, eligibility rules, and contract signature flows across France, Germany and Italy
- Lead marketing-led growth initiatives, including lead generation, B2B website conversion, and lifecycle marketing, connecting them to the core product funnel
- Set the direction for cross-team delivery (along with the PMMs and other counterparts), deciding offer by offer and country by country when conversion is the right path, and when to route a user to sales as a warm, product-qualified lead