Demand Generation Coordinator, Customer Marketing

WHAT YOU WILL BE DOING

• Deliver Integrated demand generation campaigns: Build integrated campaigns for every stage of the customer lifecycle by leveraging email, paid media, webinars, workshops, and ABM channels
• Own end-to-end campaign delivery: Plan, build, execute, optimize, and report on customer marketing and renewal campaigns, taking ownership of program delivery from start to finish
• Partner cross-functionally:Engage with Product Marketing, Content, Email, Marketing Operations, and the Renewals and Sales teams to deliver effective campaigns
• Use telemetry signals to scale: Translate product and consumption signals into prescriptive campaigns that reach the right customers with the right message
• Make AI part of your default workflow: Apply AI tools to streamline how programs are run, from building target audiences and drafting content to detecting signals and optimizing campaigns.
• Track real impact: Set up measurement on your programs, dig into the numbers, drive meaningful business results
• Focus on outcomes, not process: Communicate campaign and program status to owners and stakeholders, keep optimizing and improving GTM initiatives

WHAT YOU BRING

• 3+ years working in integrated demand generation or in lifecycle marketing within a B2B software environment.
• Solid background in email marketing building lifecycle nurture and trigger programs
• Bonus if you have experience with scaled ABM programs and Demandbase or equivalent ABM tool, and with automation and CRM tools (Marketo, Salesforce)
• A history of owning programs end to end, from initial build through final reporting
• At ease with data, able to build campaign reporting and drive proactive optimizations
• A bias towards execution, you fail fast, get things done, and thrive in ambiguity
• Genuinely integrate AI in your day-to-day work, whether you've already built automated or AI-assisted workflows or are clearly heading in that direction and you view AI as a power multiplier
• Highly responsive and collaborative, with the ability to communicate program status and performance clearly across teams

#LI-JM5

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

Elastic believes that employees should have the opportunity to share in the value that we create together for our shareholders. Therefore, in addition to cash compensation, this role is currently eligible to participate in Elastic's stock program. Our total rewards package also includes a company-matched Registered Retirement Savings Plan (RRSP) with dollar-for-dollar matching up to 6% of eligible earnings, along with a range of other benefits offered with a holistic emphasis on employee well-being.

The typical starting salary range for this role is: $68,200—$107,900 CAD

ADDITIONAL INFORMATION - WE TAKE CARE OF OUR PEOPLE

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co. We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes technology and information that is subject to U.S. and other countries’ export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Syria, or Russia, including the Ukrainian territories annexed by Russia (The Crimea region of Ukraine, The Donetsk People's Republic (DNR), The Luhansk People's Republic (LNR), Kherson or Zaporizhzhia). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

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